Advance Centre

Advance Centre work in partnership with three of Ireland’s finest educators to upskill those within the STEM industry.

LEARNING WITHOUT LIMITS

What We Did

Branding

Website

Exhibition Graphics

Internal Office Signage

Marketing Collateral

The Challenge

IT Sligo asked us to create a brand identity to help market their new professional learning platform. With the power to upskill professionals and organisations in the ever-changing digital world, our brief was to create a transformative yet informative brand identity, tone of voice and marketing collateral.

Our Approach

With a name already in place, we kicked off the project by creating a positioning statement to encourage professionals and business owners to enrol in a course with the Advance Centre. Learning Without Limits showcases the transformational nature of the courses provided through our language while allowing us to create a sense of movement throughout our visuals. The brand marque brings three uppercase ‘a’s’ together to represent each of the three higher education institutes providing the service, as well as the idea of climbing the ladder within your chosen career path.  With the tone of voice and visual styling established, we then rolled the new brand out across the website, marketing collateral, brochures and promotional materials.

The team at The Foundation were a pleasure to deal with from the beginning of the brand process and we continue to work with them on several ongoing projects. They are thoroughly professional, accommodating, innovative and extremely helpful in developing our range of marketing assets and subsequent collateral, and are always willing to go the extra mile.

Sinead O’Donovan
Marketing Manager, Advance Centre

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